Finishers Studio

Yes, because having a nice storefront on Finishers is already great, but having your own front page—clean and shiny—is even better ✨. To round out the "Media Kit" offer, as well as all the visibility provided by Finishers, you can get your own dedicated website. Spotless, brand-new, tailor-made and according to your criteria 📏. The only thing you won’t have to deal with: the technical, time-consuming part 👏. We take care of all the behind-the-scenes web development so you’re left only with the little details you choose to fine-tune: the tens of meters of elevation gain that change at the last minute, the FAQ section that gets a new recurring question, or adding those nice photos you forgot 📸. With Finishers, no need to know how to code to have a smooth, beautiful and user-friendly website—we take care of everything!

Concretely, you can break the benefits down into 4 parts:

🔹 Strategic diagnosis 🧐

You might suspect it, but the needs of your future website are probably not the same as those of the UTMB or the Diagonale des Fous 🏃. Less traffic, fewer registrations, more usability and a return to essentials 🧘. Our teams carry out a diagnostic of what’s already in place, your needs and wants, and propose a strategic plan with priority areas, communication channels and KPIs to track 📈. And for that, nothing beats relying on our experience and feedback from millions of visitors per month. A website—we know how it works, you can take our word for it 😎.

🔹 Full platform creation ✍️

You send us a bit of content, the photos you want, the videos lying around from last season, and that’s it 💪. Once it’s in Finishers’ hands, you can let the magic happen. In a few hours, you receive a link to a dazzling website, ready to use (and ready for registrations) 🪄. All without you having to write a single line of code.

🔹 "Organizer" management 🎟️

Alongside the website, you’re given login credentials to a dedicated platform that lets you keep an eye on statistics and the more technical side 📊. From your interface, you can manage online content, see the click-through rate, administer your website, and a whole host of other features. In short, we still leave you plenty to play with if you want to tweak last-minute elements ⏱️.

🔹 Controlled promotion 🆕

The Studio offer lets you self-promote your race using a tool created tailor-made by our technical teams 👨‍🔬. The visuals are attractive, the tabs are intuitive, and the race’s notoriety skyrockets. Expertise in Social Ads and Google Ads is also offered, helping you gain even more visibility! 👀

So, forget 404 errors and banners shared between the "Sauerkraut Festival" and the announcement of roadworks at the municipal roundabout 🥘. A dedicated site, indexed and under its own name, looks great, gets clicks, and is practical 👊.